New gTLDs (generic Top-Level Domains) are domain extensions that became available through ICANN's New gTLD Program, which launched in 2012. Before this program, there were only about 22 gTLDs (like .com, .org, .net). The program opened up hundreds of new extensions including .app (Google), .dev (Google), .xyz, .store, .online, .tech, .blog, .design, and many more. New gTLDs offer more naming flexibility and can signal industry or purpose, though they generally have lower brand recognition than .com.
FAQ
What are new gTLDs?
New gTLDs are domain extensions introduced since 2012 through ICANN's expansion program. They include extensions like .app, .dev, .xyz, .store, .online, and hundreds more.
Are new gTLDs good for SEO?
Google has confirmed that new gTLDs are treated the same as .com for ranking purposes. The key factors are content quality, backlinks, and user experience — not the TLD itself.