Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs). DA scores range from 1 to 100, with higher scores indicating greater ranking potential. The score is calculated based on factors including the number and quality of backlinks, linking root domains, and other metrics. While DA is not a Google ranking factor, it's a useful comparative metric.
FAQ
What is Domain Authority?
Domain Authority is Moz's 1-100 score predicting a domain's ranking ability. Higher scores mean better chances of ranking well in search results.